Reports
Year to date, leads created since Jan 1, 2026.
40 leads in this range. Linked numbers open the leads list filtered the same way, and to the same date range.
Speed to contact by user
Minutes from lead creation to the first conversation. Shares are out of all leads in range, reached or not.
Conversion by source
A contract is a lead whose stage history ever reached under contract, due diligence, or closed. Fell out counts those that reached one of those stages and later left it.
Leads and contracts
Ten largest sources
Cost per contract
Lead spend is leads times the cost per lead set on the source. Property report spend is shown on its own line and is not spread across sources.
Offers to contracts
Offers other than drafts, dated by when they were sent. Counts are by current status.
Average days to accepted needs the acceptance to be recorded in the app. Offers imported or seeded as accepted have no acceptance time.